the Blog

10 Ideas to Spice Up Your Lead Generation Strategy (that aren't just a PDF freebie)
Generating leads is essential for small businesses to thrive and grow. Effective lead-generation strategies can help small business owners attract potential clients, nurture relationships, and drive conversions. Bored with your PDF freebie? They probably are too. Here are 10 ideas to get you leads on repeat

Say it with Confidence: Elevate Your Language to Attract Higher Paying Clients
Are you thinking about raising your prices? Before you do, consider elevating your language first. The words and messages you use can help position yourself at a higher price point, even if your offer has stayed the same.

Revolutionize Your Marketing Strategy: How AI is Transforming the Game
I know AI has some of you freaked out and feeling the ick, but AI is here to stay. So why not embrace it, right? As a marketing coach and copywriter, I've found several ways to use AI to improve my business and clients.
Here’s my list of how I’m currently using AI.

How Understanding Psychology Make You More Money
SEO and algorithms only get you so far when there’s a human reading your content. Understanding these 4 elements of psychology help you make more money.